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Deep-cleans and revitalizes Dilutes up to 50 to 1
This luxurious shampoo gently and thoroughly penetrates hair and follicles to deep-clean. Natural extracts nourish and leave coats with an abundance of shine and body with a light, fresh scent. Infused with our White Tea fragrance. Dilutes up to 50 to 1.
The name of the Simply Pure line is changing to Pure Planet. As we make more of a certain product and size, the label will change to Pure Planet. The product itself and the sku numbers are exactly the same, it is only a minor name change. You won't even notice the difference!
Whitens and intensifies natural coat color Dilutes up to 50 to 1
Helps eliminate the need for after-bath finishing aids. Simply Pure is now part of the Pure Planet line! The only difference is the name and label. Exactly the same product, just with a slight name change.
Nourishes and loosens tangles Dilutes up to 50 to 1
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